SaaS Marketing Resource Library
Your unfair advantage in performance marketing for SaaS.
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Marketing Ops for SaaS: The All-Encompassing Guide
Start delivering on the promises Demand Generation forgot about. Start crafting strategies aligned directly to Customer Generation.

Getting into Revenue and Marketing Operations
I just went through the process of hiring my first team member onto the Revenue Operations team here at Directive and noticed something pretty glaring during the process… there are a lot of people that are interested in getting into Revenue Operations and/or Marketing Operations. But, many of these folks are missing the requisite job […]

What is RevOps? And Why Is It So Important For B2B SaaS?
Start delivering on the promises Demand Generation forgot about. Start crafting strategies aligned directly to Customer Generation.
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