Podcasts are growing in popularity among brands. Brands are starting their own podcasts, making guest appearances (guesting) on other podcasts and/or sponsoring existing podcasts. And with all of these new investments in podcasts, marketing and business leaders are going to want to start understanding how podcasts are generating ROI. And therein, lies a problem. “Podcasts […]
What is JSON?
The JSON format was created by Douglas Crockford in the early 2000s, with the first JSON message sent over the Internet in April 2001. Since then, billions of messages have been written, generated, and transmitted in JSON format.